10 years of
EXPERIENCE
My experiences have taught me to thrive in ambiguity, making me able to decisively press forward in determining client and customer needs, even when they are not well understood from discovery processes.
INTERNSHIPS
ORGANIZING FOR AMERICA
2012-2013
I assisted the NWFL team with cold calling volunteer prospects, scheduled and managed call banks and voter registration drives. I perfected canvasing, data entry and coordinating large events all across the Florida Panhandle during my fellowship.
SIX DEGREES INC.
2017-2018
I learned agency ins and outs, using Agile and scrum methodology, and was responsible for creating content daily including copy for blog posts while navigating the backend of Wordpress, overseeing the management of campaign calendars and social media scheduling, assisting with campaign design, engagement research and strategizing.
FIELD ORGANIZER
FLORIDA DEMOCRATIC PARTY
2016-2017
My time spent as a field organizer afforded me the opportunity to learn how to lead multiple large teams across different staging locations in Santa Rosa County, Florida , SOLO, and overcome obstacles to execute deliverables in a deadline-driven, fast-paced environment. Because of this, I became proficient in utilizing technology for data entry and market research, while successfully juggling the management of volunteers, fellows, budgets, organizing mass voter registration drives and other large events. 2016 ignited my professional passion for health equity and guided me to building a solid understanding of the very real systematic barriers designed to block certain communities from receiving basic human needs. These campaigns have purveyed me the unique ability to integrate complex business and project requirements with these varying perspectives to design highly effective outreach campaigns.
EVENT COORDINATOR
MOBILE ALABAMA
2020-2022
As the Event Coordinator for Old Majestic
Brewing and Serda Brewing, unassisted, I coordinated and organized their large private and public events, created and published social media content, managed promotions and designed product release campaigns. I have also polished my interpersonal, SEO, Google Analytics, Facebook Ads and Canva skills while in this role. I cold called, recruited and managed 200+ vendors for large monthly events over the span of 2 years. I developed and managed social media strategy and content. Also, I promoted and sought out clients for special events while ensuring smooth communication and scheduling of employees. I
also managed budgets and employees
on event days.
DIGITAL MARKETING SPECIALIST
SINCLAIR BROADCASTING
2021-present
Currently, my role with Sinclair Broadcast has been a hybrid remote position where I’ve further developed my
administration skills and an exceptional understanding of Microsoft Office, SharePoint, Excel, and PowerPoint,
CRM and OTT, along with having enriched my graphic design skills using Adobe Creative Cloud, Photoshop, InDesign, and Illustrator for digital ad design projects and presentations. I am responsible for balancing budgets, managing daily reporting utilizing OSI, Sharepoint, Cognos and Excel, invoice accounts and assisting with resolving everyday marketing consultant and client's broadcast and digital campaign issues. I am also responsible for tracking trade agreements and media scheduling to maintain engagement success and optimizing client conversations via research and CRM software.